Golden West Realty Branding

Golden West Realty website
A venerable Southern California real estate brokerage came to us for a complete branding makeover. After 30 years of trading under a franchise, the newly named and independent Golden West Realty wanted a fresh start, while preserving the equity, color, and feel of its established brand. An interim website was created so we could redirect traffic from the old site immediately on the official day of the name change. Although simple, this temp website maintains Golden West’s web presence, as well as provides contact information for the company and its roster of agents. This in turn allows us to develop a website with more complex features and richer user experience in the background

Technology

  • (X)HTML5
  • CSS3

Project Type

  • Website
  • Print
  • Logos and Branding

Industry

  • Real Estate - Property Management
Golden West Realty Logo
For the new company logo, we wanted to inject some local pride. We explored several of San Pedro’s well known landmarks, finally picking the iconic bridge over the Los Angeles harbor.
Golden West Realty business card and stationary
The business card allows room for agent photos plus a wide range of contact information, and together with the stationery and signage, create a consistent look and feel across all the marketing materials that are so important in projecting the right tone. Plus it adds a bit of local sunshine.